Oscar Mayer wants to make the contents of your next hot dog slightly less mysterious.
Kraft Heinz says its wieners will now have no added nitrites and nitrates, as well as no artificial preservatives.
To mark the change, the company is sending six Wiener mobiles across the country for three months. It’s even taking hot dogs to places like New York Harbor and to remote places in Alaska.
It’s not the only Kraft Heinz product that’s had its recipe tweaked recently. The company’s signature macaroni and cheese apparently ditched the artificial preservatives, flavors and dyes.
Changing recipes to make them more healthy or natural has been a trend lately in the food and beverage industry.
PepsiCo said it wants to phase out a lot of added sugars in its drinks.
Nestle says it’s figured out how to use 40 percent less sugar in its candy bars without ruining the taste.
And General Mills — the company behind Lucky Charms, Reese’s Puffs and Cheerios — vowed to get rid of artificial flavors and colors in its cereals.
Jo Ivy says
This seems a Great start towards better quality food IF it happens,,,My concern is that now when the food is deemed to be of a higher quality and there are less additives and regular products to include in the recipe will the public be forced to pay a significant higher price for this “Health Food” to complement the higher quality?,,,
S Hady says
Ah, the weiner mobile. The original Oscar Meyer factory has been in Madison, Wisconsin for my lifetime, but will soon close…they’re moving. When I was a kid the weinermobile would show up one morning once a year or so to promote their products, hand out samples and a weiner whistle…..a coveted item which I still have…..great memories of the great hubub it causes because no one can resist this huge vehicle with a weiner on top. One morning maybe 5 years ago, I was driving home from my night nursing job when I saw this giant orange orb in front of me…which turned out to be the rear of the weiner mobile. Yeah, felt like a kid again to see the darn thing….
Jonalyn says
Brilliant. Now the question is….How do we fight it…or at least survive it.It seems like the answer might be in the idea that the urban centers are the most under cotraol…perphnps the Enemies of the Imperial State can find a base in rural America…